This thickening mascara has a soft brush head made to coat every lash evenly, for bold, comfortable volume. The formula is waterproof and smudge-resistant, and comes in a distinctive silver tube.
Soft brush head
A Soft Brush That Coats Every Lash
The soft brush head is designed to coat every lash evenly, without a stiff or scratchy feel.
Gentle on the way in, bold on the way out.
Soft brush head
Even, comfortable application
No stiff or scratchy feel
Inner corners too
Reaches The Small Inner-Corner Lashes
The soft-bristle applicator is made to reach even the smaller lashes at the inner corner, helping build an even look across the whole lash line, not just the centre.
Wiggle gently at the base of your lashes to deposit the product evenly, then sweep through the length.
Wiggle gently at the base
Sweep through the length
Even build from inner to outer corner
Waterproof formula
A Formula Built To Hold Its Thickness
The waterproof, smudge-resistant formula is built to hold its thickness through the day.
Results vary from person to person and with how you apply it.
Silver tube
A Distinctive Silver Tube
The slim silver tube looks smart on your vanity and slips easily into a makeup bag.
Suited to daily use.
Lifestyle pictures are illustrations made for this page and may not show the exact product you receive. Product photos in the gallery show the product.
See it in use
See How To Apply
A short clip of the basic mascara technique.
Demonstration clip made to show the technique. It does not show this exact product.
Demonstration footage showing how the product is used. Not customer reviews. Results vary.
Compare
Why Choose This Mascara?
A quick look at how it compares with other mascara options.
Curlashes thickening mascara
Stiff-brush mascara
Fiber mascara
Soft brush head
Yes
No
Depends
Reaches inner-corner lashes
Made to
Depends
Depends
Waterproof, smudge-resistant
Described as both
Depends
Depends
Builds bold volume
Yes
Depends
Depends
How to use
Three Simple Steps
Clean, dry lashes work best.
Step 1
Prepare
Curl your lashes first if you like.
Step 2
Wiggle
Wiggle the brush gently at the base of your lashes to deposit the product.
Step 3
Sweep
Sweep through the length of the lashes, then repeat on the other eye.
Patch-test before first use. Follow the instructions that come with your pack and stop use if irritation occurs.
Shop with confidence
Easy Returns For Unused Items
Changed your mind? You can request a return within 30 days of delivery, as long as the item is unused, unopened and in its original packaging.
The product description calls it waterproof and smudge-resistant. Results vary from person to person.
Why a soft brush?
The soft brush head is made to coat every lash evenly, including the smaller inner-corner lashes, without a stiff or scratchy feel.
How do I remove it?
Follow the removal instructions that come with your pack.
Where does it ship from, and how long does delivery take?
Orders ship free and tracked from our partner warehouse overseas. We dispatch within 2–5 business days, and most orders arrive in about 2–3 weeks. You get a tracking number by email as soon as your parcel ships.
What if I do not like it?
You have 30 days from delivery to request a return of unused, unopened items in their original packaging. Please see our Returns & Refunds Policy for the full details.
